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Market Diversion Detection

Your distributors know diversion is happening. Now you have proof — with GPS coordinates and timestamps.

Grey market diversion is systematic. Distributors route stock to unauthorised markets because margins are higher and consequences have been zero. Ratifye makes every diversion event GPS-stamped, timestamped, and cryptographically attributed to the specific distributor whose allocation was scanned outside territory.

Real-time alerts. Per-distributor scores. Evidence-grade logs.

Geo-fence rules per distributor
Real-time
Diversion alert from scan to notification
GPS
Stamped evidence — court and audit admissible
Per-dist.
Compliance scores ranked and reported
3–5%
Typical revenue recovered after diversion closure
How diversion detection works

Every authorised territory geo-fenced. Every deviation logged.

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Geo-fence rules per distributor

Define authorised territories at state, district, or pin-code level per distributor. Rules configured in the Ratifye dashboard — no coding. Changes take effect immediately.

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Instant alert on territory breach

The moment a serialised unit is scanned outside its geo-fence, an alert fires with scan location, timestamp, the specific unit, and the distributor whose allocation it belongs to. Your brand protection team receives it before the transaction clears.

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Distributor compliance scoring

Every distributor is scored on scanning compliance — receipt scans, dispatch scans, and territory adherence. Scores are ranked and trended. Low-performing distributors identified before they become serious diversion risks.

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Export-ready evidence packages

GPS-stamped scan logs with distributor attribution and cryptographic signatures are exportable as evidence packages for distributor audit conversations, contract terminations, or customs escalations.

Diversion events by distributor

Configure geo-fence rules in minutes. Diversion alerts start immediately.

Define a distributor's authorised territory on a map. Set the geo-fence boundary. Every scan of their allocated stock is checked against that boundary in real time. When the boundary is breached — you know before they do. No polling, no manual reports, no waiting for field feedback.

The first diversion conversation is the hardest. Ratifye gives you the evidence to have it.

FMCG and alco-bev brands on Ratifye close active diversion corridors within 90 days of deployment.

Platform

The technology underneath

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